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The Magic Academy

The Magic Academy is all about helping coaches to create better experiences for themselves and their players.

Young Ballet Class

Wanting to turn pro?

Support young athleates who may want to turn pro

Girls Soccer Team with Coach

Coaches guide to conversations

Learn how to approach difficult conversations with a guide from Mind


Forming and changing habits

How to increse your chances for creating new habits 

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Coaches guide to changing thoughts and self belief

Learn how to spot links and help build awareness of how people think

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More insights coming soon

Much more to come

Girls Soccer Team with Coach

Coaches guide to conversations

Having a good conversation and regular one-to-ones with your players is key to developing a good relationship, improving team building and also allows time for any other general chit-chat. Whether you're having a scheduled one-to-one, or noticed that someone in your team may be experiencing something, always ask how they are and take an interest. It helps create an environment that is a safe and encourages honest and open two-way dialogue.

With any one-to-one, and especially if you’ve noticed that someone in your team has been struggling recently, whether it's because of a physical or an emotional health problem, there are some things you need to consider first:

  • Offer a private, confidential space – turn off phones and ensure you’re not disturbed in your environment

  • Ask open-ended questions instead of yes and no answers, and let the player speak without being interrupted

  • Avoid making judgement – let the player present their point of view and experience without giving your opinion

  • Practice listening actively – maintain eye contact, speak calmly and concisely, giving silence where needed

  • Display empathy and understanding – let the person know they have been heard by repeating strong emotional cues

  • Be patient – focus on the individual not the problem, you aren’t there to solve their difficulties

  • Avoid answering questions about yourself and your own experience, you’re there for them.

Good questions to ask

  • How are you doing at the moment?

  • You seem a bit… would you like to talk about it?

  • I’ve noticed you’re arriving late recently and I wondered if you’re okay?

  • I’ve noticed your work rate has been lower than usual, is there anything I can do?

  • What would you like to happen?

  • What support do you think would be helpful?

  • Have you looked for support?

  • Would you like to sit together and talk about what support is available?

Questions and comments to avoid

  • We need to talk about what’s going on with you

  • You’re clearly struggling, tell me what’s wrong

  • Why can’t you get your act together?

  • What do you want me to do about it?

  • Your performance is unacceptable, what’s going on?

  • Others are managing, why can’t you?

  • Who is going to take on the role if you can’t handle it?

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MIND - supporting others

for more information on supporting others please click above to head to the Mind website 

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The Magic Academy
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Welcome to the coolest coaching hang out!

The Magic Academy is all about helping coaches to create better experiences for themselves and their players.

We have lots of resources and our online development platform for coaches to come together and share.

Please take the time to look around on our website and find out more about us and what we can do to help you!

Keep Rocking It!

Rusty and Fletch

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Coaches guide to changing thoughts and self belief

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This is just an outline of the principles of CBT and how to apply them, it can help people match their feelings to events. over tie this can build awareness and help people notice patterns in thoughts and behaviors
Activating Event

This can also be known as a trigger- to help support with this it can be a good idea to get people to write down the event that triggers thoughts or emotions. An example of this may be someone cuts you up in traffic



This is your thoughts that happen after an activating event, Again it can be helpful to write these thoughts down

Following on from the above example' you think that the person that cut you up is a bad driver and that they are rude.



These are your behaviors that follow your beliefs. they are defined by you actions and emotions. 

Actions-  I honk my horn, drive aggressively take my feelings out on others, etc

Emotions - anger, upset, anxious, arrive at my destination in a bad mood. 


Feeling of road rage are reduced on roads around hospitals as peoples beliefs change. They believe that the person who cut them up must be in a hurry to get to hospital with good reason and because this belief changes so do the consequences, all we feel is that we have arrived one car length later then originally planned. You should try to carry this belief and set of consequences with you when you react
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